Milanuncios

What is Milanuncios?
Milanuncios, one of the biggest marketplaces in Spain. Sell the lamp that has been in the garage for two years, buy the books for the new school year and/or renovate the car or the house. All this can be done in Milanuncios, which offers users to buy and sell in the following sections: motor, real estate, training and books, computers, image and sound, cell phones and telephony, games, home and garden, fashion and accessories, babies, hobbies and leisure, sports and boating and pets. In addition to buying and selling, you can find job offers, services or business offers, from looking for a job, to offering the work of a private tutor or painter. It has a space for each of the above categories in app and web format that, for now, is only available in Spain.When was Milanuncios born?
It was launched in 2005 and has become one of the reference portals in the country. The story begins with its founder, Ricardo Garcia, with the creation of a classified ads website without external funding and experienced remarkable growth in its first years of life. Six years after its birth, it professionalizes and specializes until it is constituted as a company. In 2014, Adevinta acquired 100% of the platform's rights for 50 million euros. In this way, it went from being a start-up without financing to being in the sights of an international entity, in just 9 years of life.

The economic crisis of 2008 facilitated this type of market. Thus, being one of the pioneers on the Internet has led it to become the first marketplace of this type with a loyal audience of 22 million users per month:

22 million users per month.
More than 3 million visits per day.
65 thousand new ads published every day.
The most important section for the company, according to corporate data from its official website, is the motor world with 372,000 vehicle ads in August 2012. Ahead of segundamano.es and even the specialized portal coches.net.

Who is the current owner of Milanuncios?
The largest shareholder of the portal is Adevinta Spain. International leader of marketplaces with presence in 16 countries in Europe, Latin America and North Africa, more than 1,100 employees and currently listed on the Oslo Stock Exchange. In Spain it has seven platforms: Fotocasa, Milanuncios, Habitaclia, InfoJobs, coches.net, motos.net and Vibbo. And its headquarter is located in Barcelona since November 2019.

Since acquiring Milanuncios, the company has kept intact the digital philosophy, and key to success, focused on users. Everything revolves around the customer to create services, sections, reduce the complexity of processes and increase their efficiency.

To adapt to changes in consumer and internet habits and, above all, technological transformation, they launched apps for Android and iOS operating systems in 2015. These creations respond to the incipient demand for new formats in the market and to bring positions closer to a younger, more demanding and digitally native audience. Today, 75% of the traffic accessing the portal comes from users connected from their Smartphone.